Exposure to Substance Use Prevention Messages and Substance Use Among Adolescents: 2002 to 2007

http://www.oas.samhsa.gov/2k9/prevention/prevention.pdf

Reports results of surveys of youths who were exposed to substance abuse prevention messages and those who were not, and the relative effectiveness of the messages. From the Substance Abuse and Mental Health Services Administration

Privacy Law and Online Advertising

http://assets.opencrs.com/rpts/RL34693_20090116.pdf

Examines the privacy concerns related to commercial services that track online activity to deliver advertising to targeted audiences. Covers the technical background, the provisions of the Electronic Communications Privacy Act, the Federal Trade Commission Online Advertising Principles and Network Advertising Initiative standards. From the Congressional Research Service, posted by OpenCRS.org.

Staff Regulatory Principles for Online Behavioral Advertising

http://www.ftc.gov/os/2009/02/P085400behavadreport.pdf

Discusses the advantages and disadvantages for the consumer of online advertising, including the threat to privacy, the shortcomings of current disclosure practices, and the potential to develop detailed profiles of consumers. The report provides further guidance regarding the existing regulatory principles and sets forth revised principles. From the Federal Trade Commission.

Self-Regulation in the Alcohol Industry

http://www.ftc.gov/os/2008/06/080626alcoholreport.pdf

Reports on efforts of the alcohol industry to reduce the likelihood that alcohol advertising will target youth under 21 years of age by its placement or content. Concludes that the industry has engaged in good faith efforts at self-regulation but recommends additional steps. From the Federal Trade Commission

Online Behavioral Advertising: Moving the Discussion Forward to Possible Self-Regulatory Principles

http://www.ftc.gov/os/2007/12/P859900stmt.pdf

Offers a set of proposed principles related to the gathering of information by search companies about individuals who are conducting online searches. The principles would safeguard privacy rights through voluntary self-regulation regimes. From the Federal Trade Commission.

Campaign Finance: Developments in the 110th Congress

http://opencrs.cdt.org/rpts/RS22732_20070928.pdf

Provides an overview and analysis of campaign finance legislation in the current congress and discusses two other developments: nominations for the Federal Election Commission and a recent Supreme Court ruling that could affect future political advertising. From the Congressional Research Service, posted by OpenCRS.org.

Cigarette Report for 2004 and 2005

http://www.ftc.gov/reports/tobacco/2007cigarette2004-2005.pdf

Latest in a series of reports on sales, advertising and promotional activities for U.S. manufactured cigarettes for the years 1063 through 2005. Shows that the total number of cigarettes sold or given away decreased by 4.2 billion cigarettes from 2003 to 2004 and by 8.8 billion from 2004 to 2005. From the Federal Trade Commission.

Conflict Assessment: Federal Outdoor Advertising Control Program

http://www.fhwa.dot.gov/realestate/oaconf.pdf

Calls for updating policies relating to the Highway Beautification Act of 1965 to reflect advances in billboard technology and other issues. From the Federal Highway Administration.

Television Advertising of Food and Drink Products to Children

http://www.ofcom.org.uk/consult/condocs/foodads_new/

Describes the results of a study of how television advertising affects child nutrition and of a British government prohibition against advertising food or drink products high in sugar, salt or fat on programs which appeal to children up to age 16. From the British Office of Communications.

Perspectives on Marketing, Self-Regulation and Childhood Obesity

http://www.ftc.gov/os/2006/05/PerspectivesOnMarketingSelf-Regulation&ChildhoodObesityFTCandHHSReportonJointWorkshop.pdf

Report and recommendations from a workshop, jointly sponsored by the Federal Trade Commission and the Health and Human Services Department. Calls upon the food industry to initiate changes in product packaging, advertising, and marketing to reduce the prevalence of childhood obesity.

Federal Advertising Law: An Overview

http://ipmall.info/hosted_resources/crs/RL32177_051005.pdf

Provides an overview of federal law relating to six advertising issues: alcohol, tobacco, mail advertising, phone advertising, spam email, and the Federal Trade Commission Act. From the Congressional Research Service via the Pierce Law Center

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